The Data Lab: Difference between revisions
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Album was not forthcoming
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The Data Lab came to fruition in Summer [[1995]] when [[Matt Sharp]] approached Mykel and Carli about forming a Rentals fan club.<ref name="Omnibus">[[Karl Koch|Koch, Karl]]. (2016). "fan club empire - the rentals". ''[[Weezine Omnibus: Deluxe Edition]]'' (pp. 353–357).</ref> The sisters, who had been running {{PN|Weezer}} [[Weezer Fan Club|fan club]] for a number of months already, got to work organizing materials and gathering members. It was decided that, unlike the more straightforward Weezer fan club, the Rentals' club would have a unique theme. The background of the club's fictional lore is, loosely, that the Rentals' members operated in a discrete, mysterious facility, where club membership gained fans access to its confidential information and products—hence the name "The Data Lab". | The Data Lab came to fruition in Summer [[1995]] when [[Matt Sharp]] approached Mykel and Carli about forming a Rentals fan club.<ref name="Omnibus">[[Karl Koch|Koch, Karl]]. (2016). "fan club empire - the rentals". ''[[Weezine Omnibus: Deluxe Edition]]'' (pp. 353–357).</ref> The sisters, who had been running {{PN|Weezer}} [[Weezer Fan Club|fan club]] for a number of months already, got to work organizing materials and gathering members. It was decided that, unlike the more straightforward Weezer fan club, the Rentals' club would have a unique theme. The background of the club's fictional lore is, loosely, that the Rentals' members operated in a discrete, mysterious facility, where club membership gained fans access to its confidential information and products—hence the name "The Data Lab". | ||
A mailer was sent by the sisters to Weezer fan club members offering membership to the Data Lab in exchange for a $5 annual fee.<ref>[[Weezer Fan Club|Weezer fan club]] mailer. (1995). Scan: [[:File:Weezer Fan Club Data Lab Mailer.jpg]].</ref> The mailer additionally contained a message from Sharp titled "Intelligence From the Lab", wherein he described the band and discussed the release of their | A mailer was sent by the sisters to Weezer fan club members offering membership to the Data Lab in exchange for a $5 annual fee.<ref>[[Weezer Fan Club|Weezer fan club]] mailer. (1995). Scan: [[:File:Weezer Fan Club Data Lab Mailer.jpg]].</ref> The mailer additionally contained a message from Sharp titled "Intelligence From the Lab", wherein he described the band and discussed the release of their debut ''[[Return of the Rentals]]''. An order form for Rentals merchandise was also provided below the message. The Data Lab's address was included in the liner notes of copies of ''RoTR'' that released on CD and cassette in [[1995]]. The Data Lab had gained multiple hundreds of members by [[1996]].<ref name="Omnibus" /> | ||
===Benefits=== | ===Benefits=== | ||